IIJIN (pronounced "e-gene") has quickly become one of the hottest luxury fashion brands on the market with their fashion-forward clothing, shoes, handbags and accessories for men and women. The word iiJin means "precious" in Korean and each iiJin piece is like a fashionable and valuable work of art. The design team at iiJin believes that everyone should have fun expressing themselves through fashion. The iiJin collection fuses the grunge rocker attitude with a glam sensibility, which makes the line perfect for daring, bold and jet-setting fashionistas.
Celebrities coveted (just to name a few) are Kendall Jenner, Chiara Ferragni, Nicole Scherziner, Snoop Dog, Kate Hudson and Nicky Hilton.
IIJIN’s shoes make an equally exciting bid for attention, thanks to their Invisible Wedge design, which has become an instant hit with both men and women. Colored and printed sneakers, fanciful boots, army-inspired lace-ups and even Velcro all come into play in this latest collection. And for fashion’s biggest risk-takers, bowed, sequined and studded styles are an absolute must.
IIJIN U.S. store is now open at 7711 Melrose Avenue in Los Angeles and offers an extensive selection of women’s clothes and stylish shoes for men and women. The word IIJIN means "precious" in Korean and each IIJIN piece is like a fashionable and valuable work of art.